Wired Productions & LKA announce donation of $10,000 to Take This, Inc. in aid of Mental Health Awareness
Watford, U.K. — October 12, 2017 — Wired Productions, an independent games publisher and developer, and LKA, a leading Italian games studio, are pleased to announce the resounding success of their initial fundraising for mental health awareness. Take This, Inc. a charity whose mission is to raise awareness, offer support and provide safe spaces to those in need is to receive all proceeds from the activity, with an award of $10,000.
Applying to digital sales across all formats, 25% of the net receipts from each copy of The Town of Light sold within the promotional window were allocated to the fund. Wired Productions and LKA also had the support of multiple digital retailers to offer a 20% discount on the game itself during the same period, with online retailer Games Planet also contributing directly to the fund.
The first activity in a year-long campaign to help raise awareness and bring ongoing attention to the importance of mental health, this first award is just the beginning, as Wired Productions continues its mission to raise awareness of mental health, and support those who need it most.
“We’re delighted by the success of this first campaign,” said Leo Zullo, Managing Director, Wired Productions, “but the work has only just begun. We’re excited to work with Take This to put the fund to great use, and in the coming months, we’ll be announcing more initiatives. We’re steadfast in our belief that Mental health is an issue that the gaming community, as a whole, needs and wants to tackle. We’re driven in delivering real support, wherever we can.”
Russ Pitts, President, Take This, Inc. said, "Since Take This was founded, and started sharing our message of healing and hope, we've seen thousands of people come forward with their own stories, sharing, and encouraging others. Wired's financial contribution is a real help, but the more tangible support is knowing their voice has been added to ours, saying 'It's OK to not be OK.”
Wired Productions and LKA.it are grateful to the following retailers for their support in the campaign:
- Humble Bundle
- PlayStation Store
- Greenman Gaming
If you’re interested in supporting Wired Productions by getting involved in charity events of your own, or if you’re a charity that specializes in supporting mental health issues and would like to register to be part of our year-long campaign for awareness, please contact email@example.com.
About Wired Productions Ltd
Wired Productions is an established independent computer games publisher based in Watford, Hertfordshire, UK. Founded in 2008, Wired have produced over 40 titles for many global publishers and are part of the team responsible for the 1.5 million unit selling We Sing franchise. In 2013, Wired moved into console publishing on all major platforms. Notable launches to date include Let’s Fish! Hooked On, Tiny Troopers Joint Ops, Last Inua and Super Dungeon Bros, Victor Vran and The Town of Light. Wired Productions’ upcoming titles for 2017 include Max: The Cursed Brotherhood, Surf World Series, Vostok Inc. and more.
Wired Productions are also a founding member of We Sing Productions, which is a collaboration between THQ Nordic, Wired Productions and Le Cortex, with the sole mission to establish a new range of We Sing products for all formats.
About TakeThis, Inc.
TakeThis, Inc. is a 501(c)(3) non-profit charity founded in 2013 by veteran journalists Russ Pitts and Susan Arendt and clinical psychologist Dr. Mark Kline, Psy.D. in response to the tragic suicide of a colleague. TakeThis, Inc. seeks to inform our community about mental health issues, to provide education about mental disorders and mental illness prevention, and to reduce the stigma of mental illness. We do not provide mental health services or professional consultations. For information on when to seek dedicated clinical help and how to find it, please visit “When to Seek Help.” If you or someone you know is in crisis and in need of immediate intervention, please visit the National Suicide Prevention Lifeline or call 1-800-273-8255.
TakeThis helps those who suffer by letting them know that they are not alone and by providing information on treatment options and how to find help. TakeThis provides friends, family and co-workers of those suffering from emotional distress with options for intervention and education about mental wellness. TakeThis educates greater institutions about effective methods of helping employees who suffer from emotional issues in order to promote healthier and more productive work environments.
*ESRB Guidelines for The Town of Light
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